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Cash Ur Drive Marketing IPO: Key Highlights & GMP Overview
Introduction
Cash Ur Drive Marketing Limited ne apna IPO ₹60.79 crore size mein launch kiya hai — jo ek combination hai ₹58.10 crore fresh issue (44.69 lakh shares) aur ₹2.69 crore Offer for Sale (2.07 lakh shares) ka. IPO open hua 31 July – 4 August 2025 ke beech NSE SME platform par listing ke liye tayaar.
Investor attention ko badhane wala highlight hai current cash ur drive marketing ipo gmp, jo market buzz se around ₹21 premium show kar raha hai.
IPO Timeline & Price Details
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Price Band: ₹123 – ₹130 per share (Face Value ₹10)
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Lot Size: 1,000 shares
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Minimum Retail Investment: ₹1,30,000 (1 lot)
Company Overview
Cash Ur Drive Marketing, founded in 2009 and headquartered in Noida/Chandigarh, operates in the Out-of-Home (OOH) advertising space, specializing in vehicle wrap ads, transit media, digital murals, print and event advertising. They also leverage EV charging stations and EV-based ad placements.
IPO proceeds are earmarked for investment in technology, capital expenditure, working capital needs, and general corporate purposes.
Financial Performance Snapshot (FY23–FY25)
Based on the FY25 annual report:
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Revenue (FY25): ₹142.18 Cr (up from ₹97.77 Cr in FY24)
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PAT (FY25): ₹17.68 Cr (up from ₹9.22 Cr in FY24)
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Negative Cash Flow from Operations: –₹14.39 Cr in FY25 despite strong PAT, indicating working capital stress.
IPO GMP & Estimated Listing Price
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Current cash ur drive marketing ipo gmp: ₹21/share (~16.15% premium over ₹130 issue price)
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Estimated Listing Price: ₹130 + ₹21 = ₹151 per share.
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Market sentiment remains buoyant, with GMP hovering around ₹18–21 before issue open.
Tracking this GMP helps investors gauge anticipated listing returns — for example is cash ur drive marketing ipo gmp signalling strong early interest.
Subscription Trends & Demand Metrics
As of Day 2 subscription, the IPO recorded ~1.68× overall subscription, including:
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QIB: ~3.51×
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Retail: ~1.33–1.47×
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NII: ~0.35×
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Total shares bid: 51.93 lakh vs 30.95 lakh shares offered.
Genre-wise allocation:
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Retail: 33.15%
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QIB: 18.86%
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NII: 14.18%
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Others / Anchor: balancing out the remaining share.
Focus Keyword Usage
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Current cash ur drive marketing ipo gmp ~₹21 indicates expected listing gain.
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Early retail investors track cash ur drive marketing ipo gmp to decide on bid pricing.
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A high cash ur drive marketing ipo gmp suggests strong grey market demand.
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Analysts expect listing around ₹151 based on cash ur drive marketing ipo gmp trends.
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Retail subscribers should monitor cash ur drive marketing ipo gmp for exit strategy.
Investment Insights & Risks
Strengths:
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Diversified advertising portfolio across transit, OOH, digital, EV charging ad space.
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Fast growth in revenues and profitability — almost doubled PAT in a year.
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Focus on ESG and EV branding media offerings strengthens positioning.
Risks:
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Negative cash flows despite profitability hint at receivable collection issues.
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OOH advertising is cyclical and sensitive to macro spends.
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Liquidity constraints are typical to SME listings.
Monitoring cash ur drive marketing ipo gmp is crucial to assess market optimism vs fundamentals.
Conclusion: Should You Apply?
If you’re looking for short-term gains and can manage the premium status, cash ur drive marketing ipo gmp trending strongly suggests potential listing pop. Long-term investors should weigh company fundamentals and working capital concerns. A minimum investment of ₹1.3 lakh is needed.
Verdict:
✅ For risk-tolerant investors seeking listing profit driven by cash ur drive marketing ipo gmp momentum.
⚠️ Exercise caution if working capital or liquidity risk concerns impact your decision.
Also Read This Blog: Live IPO GMP Latest and Current Upcoming IPO GMP Updates

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